{"id":937,"date":"2017-05-25T09:30:56","date_gmt":"2017-05-25T07:30:56","guid":{"rendered":"http:\/\/www.livebook.de\/blog\/?p=937"},"modified":"2022-05-12T15:13:30","modified_gmt":"2022-05-12T13:13:30","slug":"so-effektiv-promoten-sie-ihre-eigene-app-teil-2","status":"publish","type":"post","link":"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app-teil-2\/","title":{"rendered":"So effektiv promoten Sie Ihre eigene App &#8211; Teil 2"},"content":{"rendered":"<p>Wie bereits in unserem <a href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app\/\">ersten Artikel<\/a> dar\u00fcber, welche M\u00f6glichkeiten es gibt eine App erfolgreich zu promoten, m\u00f6chten wir auch in diesem darauf eingehen, wie Sie effektiv neue Kunden f\u00fcr Ihre App und somit auch f\u00fcr Ihr Unternehmen generieren k\u00f6nnen.<\/p>\n<p><strong>Tipp #4<\/strong><\/p>\n<p>Wenn der User gerade nicht mobil auf Ihrer Website surft und somit nicht auf dem direkt Link zum App Store oder Play Store klicken kann (siehe <a href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app\/\">Tipp #2<\/a>), k\u00f6nnen Sie eine eigene Landingpage erstellen, in der Sie auf Ihre App aufmerksam machen und die Vorteile Ihrer Magazin-App, Zeitschriften-App oder Katalog-App hervorheben.<\/p>\n<p><strong>Tipp #5<\/strong><\/p>\n<p>Sollten Sie eine Printkampagne starten, k\u00f6nnen Sie \u00fcber einen QR-Code zu Ihrer App verweisen. Dies funktioniert nicht nur in Magazinen und Zeitschriften, sondern auch gut auf Gro\u00dffl\u00e4chen und Plakaten in der Stadt.<\/p>\n<p><strong>Tipp #6<\/strong><\/p>\n<p>Werben Sie auf Ihren Social Media Kan\u00e4len und in Ihren Netzwerken f\u00fcr Ihre App. Die meisten Nutzer sind \u00fcber mobile Ger\u00e4te bei den Social Media Seiten aktiv und meistens bereit sich eine App direkt anzusehen &#8211; die Hemmschwelle sinkt, man hat das Mobilger\u00e4t bereits parat und ist mit nur einem Klick im App Store.<\/p>\n<p><strong>Tipp #7<\/strong><\/p>\n<p>Konzentrieren Sie sich bei der Platzierung Ihrer Promotion nicht nur auf interne Kan\u00e4le, sondern auch auf externe Anlaufstellen. Gut geeignet sind hier vor allem themennahe Foren oder Partnerseiten, auf denen Sie Ihre App pr\u00e4sentieren k\u00f6nnen.<\/p>\n<p><strong>Tipp #8<\/strong><\/p>\n<p>Verweisen Sie in Ihrem n\u00e4chsten Mailing oder Newsletter auf Ihre App oder gestalten Sie ein extra Schreiben zu diesem Thema. In Verbindung mit unserem <a href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app\/\">Tipp #1<\/a> k\u00f6nnen Sie Ihre App direkt aus dem Newsletter heraus verlinken.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Das k\u00f6nnte Sie auch interessieren:<\/strong><\/p>\n<p><a href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app\/\">So effektiv promoten Sie Ihre eigene App<\/a><br \/>\n<a href=\"https:\/\/www.publishing.one\/blog\/5-attraktive-funktionen-fuer-ihre-leser\/\">5 attraktive Funktionen f\u00fcr Ihre Leser<\/a><br \/>\n<a href=\"https:\/\/www.publishing.one\/blog\/faq-haeufig-gestellte-fragen\/\">FAQ \u2013 H\u00e4ufig gestellte Fragen<\/a><\/p>\n<p>Bild Quelle:\u00a0https:\/\/www.pexels.com\/photo\/apple-iphone-books-desk-232\/<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wie bereits in unserem ersten Artikel dar\u00fcber, welche M\u00f6glichkeiten es gibt eine App erfolgreich zu promoten, m\u00f6chten wir auch in diesem darauf eingehen, wie Sie&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app-teil-2\/\">weiterlesen<span class=\"screen-reader-text\">So effektiv promoten Sie Ihre eigene App &#8211; Teil 2<\/span><\/a><\/div>\n","protected":false},"author":7,"featured_media":943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,4],"tags":[],"class_list":["post-937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-anleitungen","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>So effektiv promoten Sie Ihre eigene App - Teil 2 | Der publishing.one Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.publishing.one\/blog\/so-effektiv-promoten-sie-ihre-eigene-app-teil-2\/\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"PublishingOne Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.publishing.one\\\/blog\\\/so-effektiv-promoten-sie-ihre-eigene-app-teil-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.publishing.one\\\/blog\\\/so-effektiv-promoten-sie-ihre-eigene-app-teil-2\\\/\"},\"author\":{\"name\":\"PublishingOne Team\",\"@id\":\"https:\\\/\\\/www.publishing.one\\\/blog\\\/#\\\/schema\\\/person\\\/48d47b8cd935431a2526050b4ad6a074\"},\"headline\":\"So effektiv promoten Sie Ihre eigene App &#8211; 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